To further its goal of expanding access to healthcare, Lifebuoy, Pakistan’s top hygiene brand, is pleased to announce a strategic alliance with Jazz, the country’s top telecoms network.
Lifebuoy is a global leader in hygiene products. It is on a mission to promote healthy hygiene habits and improve the well-being of communities worldwide. With a century-long commitment to better health through hygiene, Lifebuoy is dedicated to making a positive impact on people’s lives.
A dedicated helpline offering free doctor consultation has been developed by Lifebuoy in partnership with SehatKahani. A telehealth service provider, with less than 50% of the population lacking access to healthcare. “Lifebuoy soap has continuously been at the forefront of raising awareness about the importance of hand hygiene,” said Huda Haroon, Senior Brand Manager for Lifebuoy.
Continuing this aim, Lifebuoy is now committed to improving Pakistani citizens’ access to healthcare. This represents Lifebuoy’s wider commitment to encouraging better hygiene habits as well as expanding access to healthcare for rural populations.
In light of the difficulties brought on by escalating medical expenses and rising inflation, Jazz is working with Lifebuoy to spread awareness of this priceless service. Jazz actively supports the promotion of the Lifebuoy Telehealth Helpline (0800 – 13000) thanks to its extensive subscriber base nationally.
Jazz is the largest mobile network and internet services provider in Pakistan. It was created through the merger of Mobilink and Warid Pakistan. Serving both individual and corporate clients with a wide range of services. Jazz is headquartered in Islamabad, with Aamir Hafeez Ibrahim as the current CEO.
To lead the digital revolution in Pakistan, Shoaib Ehsan Aftab, Head of Brands and Communication, said, “Jazz is utilizing the strength of data analysis and artificial intelligence to foresee medical requirements and access for its appreciated customers, guiding them to the Lifebuoy Telehealth service.”
This innovative program will last for three months and takes an integrated strategy for assessing, and tracking. Also improving healthcare requirements across a variety of variables. Such as age, gender, income level, geographic area, and more.
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